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You are here: Home > Internet and Businesses Online > Web Design > Design User Friendly Websites or Lose Out Big Time |
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I Advice - Design User Friendly Websites or Lose Out Big Time
eZine Marketing Magic bsite and easy to use, consistent menus. It needs to be obvious with-in a few seconds what the visitor needs to do/click to find what they want. So don't add heavy imagery or too much animation. Have just one or two central messages or an offer that you want to 'push'. Your page Titles, subtitleWhy Publish an eZine?On the Internet, it is very possible to make money without selling any product. One way of doing so is through starting your own eZine, also known as an electronic newsletter.In a nutshell, you send out your eZine issues on a periodical basis to your subscribers. The good part is that you have a flexible choice in automating the process of sending out your eZine issues for you or manually sending them on a periodical basis.As an eZine publisher, not only can you easily achieve the benefits a From Failing to Failure Your online competitors are only a mouse-click away so keep your website simple to use and your prospective customers are more likely to stay around and 'buy' your wares. People expect a web site to be useful, fast, reliable and user-friendly. Gimmicks distract them from their goals! Distraction is commercial suicide.Many people have a very unhealthy view of success. They view success as never failing, never trying something that doesn't work.This definition of success causes them to try some strategy or technique once and, if doesn't instantly produce results, consider it a failure and move on to the next strategy. Certainly there are situations when you should cut your losses and move on, but for many that threshold is shockingly low.This mindset is especially prevalent in the internet marketing industry where the people who have "tried everything but We all know the Internet has empowered customers to shop around. It's very easy to compare prices and products now. So if you make their web experience difficult, then you're off their list with just one click. So take a leaf out of Ronseal's philosophy - 'It does what it says on the tin'. It's amazing the very people (bosses) who pay for and approve the millions of naff, bloated, over-indulged websites are the same business men who wonder why their sites attract no sales - It's not for them to use, it's for the customer right? Doh! You must think CUSTOMER online as much as you do off-line. Believe me, it is a fact that over-use of flash animation, long downloads, bloated imagery, 'dynamic' gizmos and too many adverts on websites are PROVEN TO BE A BARRIER to your site visitors - the very people you WANT TO ATTRACT! You wouldn't make it difficult for customers to walk into your shop... so why do it with your web site? Wherever possible Keep it Simple Stupid! Keeping it simple means having a fast loading website and easy to use, consistent menus. It needs to be obvious with-in a few seconds what the visitor needs to do/click to find what they want. So don't add heavy imagery or too much animation. Have just one or two central messages or an offer that you want to 'push'. Your page Titles, subtitles We all know the Internet has empowered customers to shop around. It's very easy to compare prices and products now. So if you make their web experience difficult, then you're off their list with just one click. So take a leaf out of Ronseal's philosophy - 'It does what it says on the tin'. It's amazing the very people (bosses) who pay for and approve the millions of naff, bloated, over-indulged websites are the same business men who wonder why their sites attract no sales - It's not for them to use, it's for the customer right? Doh! You must think CUSTOMER online as much as you do off-line. Believe me, it is a fact that over-use of flash animation, long downloads, bloated imagery, 'dynamic' gizmos and too many adverts on websites are PROVEN TO BE A BARRIER to your site visitors - the very people you WANT TO ATTRACT! You wouldn't make it difficult for customers to walk into your shop... so why do it with your web site? Wherever possible Keep it Simple Stupid! Keeping it simple means having a fast loading website and easy to use, consistent menus. It needs to be obvious with-in a few seconds what the visitor needs to do/click to find what they want. So don't add heavy imagery or too much animation. Have just one or two central messages or an offer that you want to 'push'. Your page Titles, subtitle Believe me, it is a fact that over-use of flash animation, long downloads, bloated imagery, 'dynamic' gizmos and too many adverts on websites are PROVEN TO BE A BARRIER to your site visitors - the very people you WANT TO ATTRACT! You wouldn't make it difficult for customers to walk into your shop... so why do it with your web site? Wherever possible Keep it Simple Stupid! Keeping it simple means having a fast loading website and easy to use, consistent menus. It needs to be obvious with-in a few seconds what the visitor needs to do/click to find what they want. So don't add heavy imagery or too much animation. Have just one or two central messages or an offer that you want to 'push'. Your page Titles, subtitle Wherever possible Keep it Simple Stupid! Keeping it simple means having a fast loading website and easy to use, consistent menus. It needs to be obvious with-in a few seconds what the visitor needs to do/click to find what they want. So don't add heavy imagery or too much animation. Have just one or two central messages or an offer that you want to 'push'. Your page Titles, subtitle Make sure your website has a font/text of a good size and is readable . A good contrast of background and text colours is essential these days. Have short paragraphs with keyword sub-titles so people can skim-read the page. Your home page is you're online shop window - yep, make it attractive but make it happen quick and uncluttered. Your visitors have a low attention span (just a few seconds actually) and there finger is on the trigger to fire up a new website if yours takes too long. Ok so broadband is here - BUT still the world has millions of users of slow dial-up connections. So all those cool Flash websites look great over broadband but never see the light of day over dial-up. So you just lost a potential customer if your site is slow to load. Use your Hit Counter/Visitor Stats. If you have a 'hit counter' installed on your site check the stats for 'bounces' which occur when a visitor hits your website but immediately exits the site. Too many of these and it's telling you there's something wrong! Check how long your visitors stay on your site for - it may surprise you that it's only a few seconds. Ensure your web designer builds you an error-free and W3C validated
HTTP = HTML link (for blogs, profiles,phorums):
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